Finding Great photos for your Website

Great Photos Make a Website!

Finding the right, high-quality images for your website is important.  The quality of the images can affect how your visitors perceive your website – whether it is credible or not. Whether this is fair or not, it’s simply human psychology.  We all tend to gravitate towards nice and pretty pictures and are quick to judge when something doesn’t look good. Web design is super important but just as important is choosing the right photos to use on your site. Your website rather custom designed or just a free WordPress theme was built with certain image sizes and quality in mind. Nothing is worse than a grainy or distorted photo on a new website. Selecting strong images will not only give you a better design it will help you build trust with your prospective client! you can read more about how to build trust in the design process here

A list of places to find the best free stock photos

Finding great stock photos is a pain. You’re left with either low-res amateur photos, people wearing cheesy headsets, or photos that are out of budget for the project you’re working on. Below is an ongoing list (so bookmark it) of the best stock photo sites I’ve come across.

Building Trust With Web Design

Among the most effective methods to build trust with possible consumers is with great web design.

It can not be said any longer that a site’s style is not one of the most influencing facets on a consumer’s preliminary opinion of a business. Research studies show that simply upgrading the style to look much more contemporary can raise conversion rates by upwards of 33%.

Yet excellent website design that establishes trust goes beyond also obtaining brand-new customers. For example, numerous consumers go to a company’s website to research study an item prior to purchasing– and oftentimes in order to help choose while buying.

Without trust, customers will not simply choose not to buy– they will inform others concerning their disappointments, and potentially also compose poor testimonials. Various other customers who are concerned concerning the authenticity of the business will certainly then look up these testimonials, pushing others towards a competitor.

The end outcomes of an undependable web design are fairly rapid.

Before we talk about great web design that constructs trust, allow me to highlight a few top areas of trust that a business needs to represent to acquire loyalty from clients:

Honesty– Consumers have to make sure that the business will certainly tell the truth regarding what a product could do, providing complete info on the item, as well as being genuine in just what the business could do.
Follow-through– Once a company mentions all they will do for a customer, it needs to complete whatever was promised.
Moral– Essentially, customers need to recognize that an organization will certainly treat a customer fairly and also lawfully.
Cares about clients– A firm should show clients that it wishes to give the most effective service and product feasible; a customer intends to really feel that a business truthfully cares about them as a human, not just as a customer.
Protection– Online purchases are a huge obstacle for clients to get over; they have to feel entirely safe prior to making a purchase online.
Quality products– A company’s items need to satisfy the consumer’s expectations as supplied by the descriptions on the site; otherwise, the trust is entirely destroyed.
Legitimacy– Simply a consumer needs to believe that a business is “real,” or no trust on could be developed.

It’s apparent by looking at these factors over that keeping trust on beyond that initial acquisition is up to the company.

Website designers, however, have the very substantial job of making sure that a company could build trust from the starting point. However just what does a website need to include to establish a customer’s trust? Allow us to have a look …

Build Trust with Context

The Digital Trust Campaign finished an extremely intriguing case study, they had individuals make health insurance comparisons, the idea being in order to help people better locate and also contrast plans under the Affordable Treatment Act.

Exactly what the study revealed is just how crucial context is to customers: if the solutions weren’t pertinent to fixing their problems, their trust on the company was unbelievably low.

A lot of the testers were disappointed because the website made it tough to discover the appropriate info they should feel comfortable in a choice, such as having to learn 13 pages of info as well as no way to leap to pertinent information.

Others seemed like the important details just weren’t there, even in 13 pages, so one would certainly have to do more research study on a Third party site. Testers came away from the experience expressing the site was deceitful and didn’t have their benefit in mind.

Currently, you still absolutely wish to see to it the content is complete. For instance, as found in the research study, concise as well as clear web content that is understandable and also broken up nicely with bullets or boxes is a lot more trustworthy compared to web pages of significant long paragraphs of just plain text.

A large part of assisting visitors to discover pertinent information is to organize it nicely as well as make it understandable. Always remember to search the site for typos.

Excellent Website design Consists of Trust Symbols

Putting seals as well as other trusted visuals on the website, specifically the homepage, is most likely one of the most convenient methods to build trust through web design.

The next few things are musts that ought to be included if in all feasible. Of course, some of you may not have every one of these components collected yet, however, I can’t stress just how crucial it is to include these on the site quickly.

Any kind of honors, awards and also press mentions are constantly great aspects to point out on the home page, given that they establish legitimacy in the minds of customers. Local and national publication are wonderful ways to build trust. One of my favorites is to partner with a local nonprofit and then reach out to a local paper to cover the event.

One more great method to show that a business is reliable as well as ethical is with guarantees, such as a satisfaction assurance.

Protection seals such as the BBB seal or a safe and secure checkout such as TRUSTe and VeriSign help a client feel that their private information is risk-free.

One significant oversight on the part of cyber organizations is the physical location of the business. Contact info additionally establishes trust, but most normally consist of at a minimum an email or phone number to call for help. The physical area shows customers that a business is real enough to be reliable.

Lastly, don’t forget to include present and previous client logos if you are a B2B Company. If you are B2C put pictures of your customers with testimonials that show pleasurable experience that will build trust to the business.

Things Should Act as Expected

There really is something to following standards, particularly online. A design should look special, for certain, but the website ought to conform to the means of the Net. Additionally, remember the data concerning mobile searches and also make your website mobile friendly.

A few of these performances include clicking on the website’s logo to return to the homepage, email verifications for signing up, filters to make searches more customized. Also, a huge deal is that a website has no dead links. Really just one busted web link can put a little opening in the customer’s trust that ultimately spirals into going a competitor’s site.

Another vital element in helping to earn trust is fast loading times. Try to stabilize the pizazz in the layout (those components that could prevent load time) with just how quickly a customer can open an internet site and afterward navigate with it.

No matter just how amazing and pretty your website is, a user won’t continue to be there long enough to figure the website out if the load time is taking too long.


Another key in building trust is choosing the correct domain name! See our article here:

The 10 rules for choosing your domain name

1. It must be easy to understand and write
Will anyone know how to write my domain name?
The best way to do this is to do the so-called “radio test”. This test involves asking your loved ones to listen to the address of your website when you pronounce it and then ask them to write it down.
By doing this test, you will realize that it is sometimes difficult to combine originality and simplicity which are important to your overall website.

How would people write , …
2. Size matters (often)
When it comes to domain names, the faster it is, the better.
Are you unable to reserve a domain name in less than 5 characters because they are almost all reserved? In this case, many opportunities exist especially by turning to new extensions. Launched recently, they still have a pool of short estates available for rent.

Example which is a village on the island of Anglesey in Wales. With its 58 characters and 51 letters, it has the name of the largest city in Europe
Conversely (Twitter), (Facebook), (Boulanger), ) Are easily recognizable domain names.
3. The keywords: point too much
Although it is not advisable to abuse it, the keywords are interesting from an SEO point of view. They also allow you to refer the user to the different pages of your site.

Example is a relevant approach, is not at all.

4. Avoid numbers and dashes
In direct reference to our first point, the numbers and dashes within your domain name can be confusing when testing the radio, not to mention the penalty that Google inflicts on domains that have too many dashes.
However, if you have domain names in several words, versions with dashes should be protected for defensive reasons. Without being your main addresses, they protect you from possible attempts to usurp your brand.

5. The correct extension you choose
There are extensions for each country and these are paramount to have a good local referencing, with international sites.
while there is a growing popularity in getting the newer extensions always get the .com if available. and are some examples that go without comments.
6. Safety, your best asset
The more known your brand or product, the more likely it is to be a target for “cybersquatters”.
We recommend that you register your domain name in multiple variants (with and without hyphens) as well as reserve IDN versions (domain names using accented characters like in French, or characters other than Latin, including Cyrillic, Arabic, Chinese etc.). Also be particularly vigilant with regards to the point squatting which consists of registering your domain name by omitting the “. “Located between the www and your brand.

Example is different from and yet, in a phishing mail, for example, the illusion would be perfect.
7. Turn to the future
It is important to consider your development in the medium term. If you are not currently present in Belgium and have not protected your .be, you risk that the domain name is reserved by a third party the day you want to penetrate the market … and that it is Naturally put on sale at a very high price.

8. Beware of trademarks
Remember that if a trademark identical to your domain name has been previously registered, you are potentially acting for infringement of that trademark. Your responsibility could, therefore, be sought as such.
It is better to do some checks before registering your domain name!
For this, a quick search on the website for USA brands and on the EUIPO website for European brands (formerly OHIM) and on WIPO for international brands is strongly recommended.

9 Do not neglect translations
What has a certain meaning in your language can have a different meaning if used in another country. Example with the Pinto, a model of the Ford brand, whose slogan was “Put a pinto under your tree”. This slogan in Portugal would be interpreted differently when translating the term “Pinto” …

Go further
All the points mentioned allow you to limit the risks (cybersquatting, traffic diversion) while serving as a solid basis for the creation of the ideal domain name.

9 Reasons Why WordPress Is Best For Your Site

WordPress has proven to be one of the most powerful content management systems (CMS.) WordPress is behind 20% of all websites! Over 100,000 new WordPress sites go live every day. WordPress blogs are viewed by 409 million people every month. WordPress allows you to create a website, a blog, or both. WordPress is most widely used for blogs. Let’s go over 10 reasons why you should use WordPress.

1. It is open source and FREE

You can create a blog free of charge with WordPress. There are many free blogging sites, but there are developers working day in and day out to improve WordPress. This is a huge bonus!

2. Google is a big fan of WordPress (huge for your SEO goals!)

WordPress has SEO features built into it. Search engine optimization will help your business or blog get the exposure you deserve. There are even plugins available that will help you maximize your SEO potential. Some plugins are the All-In-One SEO Pack and Google XML Sitemaps.  These plugins are not necessary though, as WordPress is very user friendly. When working with us, we will almost always use WordPress for your site, especially if SEO is important to you.

3. Did I mention it’s user-friendly?

You don’t have to be a programmer to change content on your site. We love the fact that after we build out a website, we can show our clients how to easily change text and pictures on their site. It works much like Microsoft Word.

4. Make It Your Own

As I mentioned before, WordPress is open source. There are free themes you can download and use (and modify if you so desire!) There are also themes available for purchase on sites such as Theme Forest. If there’s certain functionality you’re looking for on your site, there’s a good chance there’s a plugin available for that as well.

5. They Have A Large Community

There are free forums within WordPress for support. Most questions will be answered by a developer or designer who knows the platform in and out!

6. Did I mention Google Is A Huge WordPress Fan?

From the permalinks to clean, simple layouts, Google is very attracted to WordPress. Blogs are great fresh content, and with WordPress, they’re easy to produce.

7. WordPress Is Secure

WordPress goes to great lengths to keep your site safe and secure. New functionality and security features are easily installed and updated. We do recommend that you back up your site prior to updating, in case something were to go wrong. Another thing that is very easy with WordPress.

8. Simple Blogs

As I mentioned before, blogs are great content. They’re not only relevant, they’re fresh. WordPress’ strong point is blogging, so that’s a huge bonus for your SEO. There are also great add-ons for your blogs like widgets, tags, moderation controls, and much more!

9. WordPress Is Flexible

From a blog, to a business site, to an e-commerce site, WordPress can handle it all. The CMS makes it very easy to make simple changes without needing to engage a professional.