FAQ
Taking the science out of Digital Marketing
We handle everything from SEO to Social Media
Taking the science out of Digital Marketing
We handle everything from SEO to Social Media
You have questions we have answers
What is SEO
The process of making a site and its content highly relevant for both search engines and searchers to increase ROI or meet goals. SEO includes technical tasks to make it easier for search engine spiders to index the content on a website or social media networking community.
What is local SEO?
Local SEO is the process of optimizing your website so that you can gain higher local search rankings. Over a third of all searches will be local and when you include non geo-targeted keywords that trigger local results, the number nears 50%!
What are citations?
A citation is an online reference to your business’s name, address and phone number (NAP). Like links to your website, Google uses them when evaluating the online authority of your business.
How long does it take to get indexed by Google?
Each search engines indexes different sites at different times. It could take minutes or weeks depending on your site. Without SEO, it may never be indexed.
Does site size matter?
Yes, site size does matter. Search engines will only crawl a portion of the data on a site if it is overrun with programming codes, large graphics and other technological instances that would slow down as website load time.
When will we see results?
Some websites are indexed in a few hours and some take a few months. This time span depends on the search engine’s processes, your content and age of website as well as your level of competition.
What is Responsive Web Design?
Responsive Web design is an approach where a designer creates a web page that “responds to” or resizes itself depending on the type of device it is being seen through. That could be an oversized desktop computer monitor, a laptop, a 10-inch tablet, a 7-inch tablet, or a 4-inch smartphone screen.
How long does it take to design and build a website?
The time it takes to produce a website depends on the size and complexity of your site. A basic website typically takes around 4 weeks from beginning to end.
What is a Content Management System (CMS)?
A Content Management System is a tool that allows you to maintain the pages of your website yourself, without the need for any technical skills. A CMS allows you to edit and add pages, images, products or blog entries to your website. No additional software is required – all you need is a web browser and an internet connection.
Do you write the content for my site?
We don’t directly write your content, however if you need help with this we can put you in contact with a copywriter who specializes in writing for the web.
Do you re-design existing websites?
Yes we do. We can re-design your site retaining your company corporate style or we can re-design to give you a complete new image.
Do your hosting package include free monthly maintenance?
Websites need someone to maintain them, which can get pretty expensive. That’s why we offer full-service website hosting, which gives you not only top-notch hosting service with the power of a virtual private server, with 2 hours FREE monthly maintenance, so you can keep your site up-to-date without worrying about the cost.
What is Social Media Marketing?
It is the process of gaining website traffic or attention through social media sites. Our social media marketing programs center efforts to create content that attracts attention and encourages readers to share it across their social networks
How do you find content specific to my audience?
We research you industry and your local competition to make sure we are posting the most engaging content possible. Then we use our formula for when and how to post content that is either educational, sales or humor driven. Our goal is to create a content strategy that converts into action with your brand!
What are platforms do you work with?
We can educate and help you with any social media platform, we actively manage Facebook , Twitter and Google Plus for our clients.
What can a social media consult do for me?
We help you to develop an overall strategy for using social media to effectively promote your site. We help you to determine what types of content you could use to target social media users that would be relevant to your site, and we also help with promoting the content and getting action for you.
Why are Social Media Marketing and Search Engine Optimization often mentioned together?
SEO and SMM services go hand and hand, and in most cases it is primarily for the purpose of link building. Search engine rankings are heavily influenced by inbound links, and one of the best ways to build links is to leverage social media.
Can I submit my own content to social media sites?
Yes, we encourage our clients to post along side us! You have the ability to add a personal touch to your social media, such as pictures from a holiday party.
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