RSS Insurance had recently gone though rebranding to update the look and feel of their brand. But the brand was facing a challenge: their digital properties did not fully reflect the culture and innovation their new brand identity brought them. Working closely with the company’s partners and Widget & Stone, we were able to capture the essence of their vision and help them tell their unique story. We accomplished this by creating a responsive website, that used strong imagery and clean content to help users navigate the site.
The first goal of our new partnership was to understand both the brand as well as the buying habits of today’s consumer. With this objective in mind, we performed a robust digital, social, and content audit. The information we gathered led to insights that allowed us to refresh all aspects of their website , as well as design highly visual content to engagingly tell their story and highlight brand benefits.
Rss is increasingly becoming a household name in the southeast.The updated web experience has seen significant increases in time on-site, as well as a significant decrease in the bounce rate. Since partnering with NoogaLabs, RSS has experienced results that would make anyone’s mouth water.